The acquisition of new clients remained at a very high level – in 2020 we acquired 359 thousand new individual clients (401 thousand in 2019), 64 thousand entrepreneurs (73 thousand in 2019) and 13 thousand corporate clients (13 thousand in 2019).
Throughout the year, the Bank’s client base increased by 219 thousand, versus decrease of 256 thousand the year before. The decrease in the net number of clients in 2019 was due to regulatory obligations and verification of the client portfolio in terms of acquisition potential.
As at the end of December 2020, the number of clients was 4.72 million and it was broken down into the following business segments:
individual clients (up by 187 thousand clients y/y),
corporate clients, including:
408 thousand – entrepreneurs (up by 25 thousand y/y)
74 thousand – SME/MC (up by 6 thousand y/y)
3,4 thousand – strategic clients (flat vs. 2019)
The growth of our client base is better described by the number of primary customers, i.e. those for whom we are the first choice bank and who hold several (specific) products. As at 2020 yearend, we had 2.08 million such clients in total, i.e. 107 thousand more than as at 2019 yearend, including:
1.93 million individual customers (increase by 94 thousand during the year)
113 thousand entrepreneurs (an increase of nearly 10 thousand during the year
36 thousand corporate clients (excluding strategic clients; up by 4 thousand y/y)
Primary clients accounted for 44% of all our clients as at 2020 yearend (similar to the end of 2019, but more than at the end of 2017 – 37%).
The constantly growing number of clients is the result of the activities pursued by us to foster long-term relationships with clients. These relationships are based on the trusted brand, transparent and flexible product offer and acontinuously developed modern distribution and customer service system.
Number of ING Bank Śląski S.A. Group clients (as at yearend)
The amount of guaranteed funds in Banks as at the end of 2020 was PLN 186.6 billion. It was 17.6% more than at the end of 2019. Over the last 5 years (2016-2020), our balance sheet total increased by 59% (i.e. by PLN 69.1 billion). The dynamics of total assets in the sector was 17.3% y/y in 2020 and 37.1% in the last 5 years, respectively. The consistent, faster growth of our bank’s balance sheet total compared to the sector causes our market share to grow. Our bank’s share in the sector’s assets was 7.6% at the end of 2020, compared to 6.6% at the end of 2016. At the end of 2020, we were the fourth bank on the market in terms of asset value.
Value of amounts due from clients and market share
The volume of gross receivables (including loans measured at fair value) from our clients as at the end of 2020 amounted to PLN 126.1 billion and was by 6.5% higher than at the end of 2019. The above was translated into an increase of our market share in loans up to 9.3% or by 0.5 pps more than at the end of 2020.
Receivables from corporate clients continue to be the major part of our gross receivable portfolio; however, their share in the structure has been decreasing successively (from 65% at the end of 2016 to 56% at the end of 2020).In terms of the size of the portfolio of amounts due from clients, we were the fourth bank on the market at the end of 2020.
The savings of our clients (including off-balance sheet assets of the retail Banking segment) at the end of 2020 amounted to PLN 149.3 billion and were higher by 15.9% y/y. As a result, our market share in deposits grew by 0.3 pps up to 9.6% at the end of 2020.
Liabilities to the retail segment remain the major part of the balance sheet savings of our clients’ savings (they accounted for 61% of all deposits at the end of 2020).
In terms of the size of the client liabilities portfolio, we were the fourth bank on the market at the end of 2020.
Structure of ING Bank Śląski S.A. Group deposits* by province as at 2020 yearend
* deposits and other liabilities to customers
Commercial Balance Value
The commercial balance at the end of 2020 was PLN 275.5 billion and was higher by 11.4% y/y. This allowed for an increase in our market share in the commercial balance by 0.6 pp. up to 9.5% at the end of 2020.
The retail segment remains the major part of the commercial balance (it accounted for 53% of the commercial balance at the end of 2020).
In terms of the size of the commercial balance, we were the fourth bank on the market at the end of 2020.