Market trends are factors influencing the future, including our bank, sector, economy or society. The time horizon in which we identify and describe them is the next 2-3 years.
2020 was unique – it redefined the framework for the activities and functioning of many economies, industries and societies. 2021, despite the efforts of governments and the start of vaccination against the coronavirus, will probably not allow us to return to the reality we know from before the pandemic. We are at a turning point of some sort, and activity in many areas will need to be redefined over time after the pandemic is over. This may result in the trends that we observe today may not materialize or new ones may arise which, with their strength and influence, will change a lot.